Matrix questions

Matrix questions are by default closed-ended questions that allow respondents to evaluate a list of questions (rows) using a set of multiple choice answers in the columns.

For each choice, you can turn on the Ask explanation setting to create a semi-open question (open + closed).

Single answer per row (matrix question)

A Matrix question with a single answer per row allows the respondent to select one answer for each item (row) in the list of questions from the defined multiple choice options (columns).

Matrix question with a single answer per row example

For a Matrix question with a single answer per row, you can use the following options:

  • Add text field – By adding a text field, the respondent can give their own value to one or more rows. For example, one line can be added at the end of the list, which the respondent can define herself.
  • Ask explanation – Turn a closed question into a semi-open one: ask the respondent an additional open question for one or more choices. For example, for the choice "Other", ask for clarification.
  • Export values – For data export, use different answer choice labels, to simplify the analysis of the results. For example, for a 5-point scale, the text of the first choice could be "Very Satisfied" and the matching export value could be "5".

You can also use the following features:

  • Required – Make answering the question mandatory.
  • Description – Add a help text under the title of the question.

Multiple answers per row (matrix question)

A Matrix question with multiple answers per row allows the respondent to select one or more answers for each item (row) in the list of questions from the defined multiple choice options (columns).

Matrix question with a multiple answers per row example

For a Matrix question with a multiple answers per row, you can use the following options:

  • Add text field – By adding a text field, the respondent can give their own value to one or more rows. For example, one line can be added at the end of the list, which the respondent can define herself.
  • Ask explanation – Turn a closed question into a semi-open one: ask the respondent an additional open question for one or more choices. For example, for the choice "Other", ask for clarification.
  • Export values – For data export, use different answer choice labels, to simplify the analysis of the results. For example, for a 5-point scale, the text of the first choice could be "Very Satisfied" and the matching export value could be "5".
  • Validate answers range – Validate the number of selected answers for a single multiple choice question. Both the minimum and maximum number can be specified. For example, the respondent must choose a minimum of 2 and a maximum of 3 choices from total of 5.

You can also use the following features:

  • Required – Make answering the question mandatory.
  • Description – Add a help text under the title of the question.